Ethical Apparel Africa
Traditional Hand Crafts
Traditional Hand Crafts

Originating from Ghana, ‘Kente’ is a highly esteemed hand woven technique, traditionally made from brightly coloured cotton. Hand woven strips are constructed on traditional looms, and then sewn together to make the ‘Kente Cloth’. Mastering the art of Kente takes the weavers up to three years of training.

Skilled Artisans
Skilled Artisans

Together with EAA, we have proudly partnered with Atmek; a traditional Kente Cloth workshop in Ghana who have produced the stunning Kente Cloth featured in our Africa range.

Atmek hope to continue strengthening their local economy, with plans to establish a weaving school in order to uphold the art of Kente and to train the next generation of Kente weavers!

"We are extremely proud of the positive impact Jeanswest, together with Ethical Apparel Africa has had on the Ghanaian community." Lisa Hunter, Senior Product Manager.
A Proud Partnership
A Proud Partnership

Linda owns Cadling, the Ghanaian factory that we have partnered with to manufacture the range. She is highly committed to creating a positive impact on the lives of her employees, who are predominately women from poverty-stricken backgrounds.

Linda founded Cadling with the goal of giving back to her workforce through training and well-paid employment; currently, Cadling’s 60 employees are paid at least 40% above minimum wage.

Seeking to empower women at the margins and fringes of society; she recently trained and employed a small group of homeless women and plans to expand this effort.

Ensuring Postitive Social Impact
Ensuring Postitive Social Impact

In addition to ensuring all partner businesses meet baseline safety and labour standards, including fair wages for all employees, Ethical Apparel Africa also encourages the implementation of key benefits and employee empowerment programs.

These initiatives benefit both employees and businesses, leading to lower turnover, reduced absenteeism and better productivity.

EAA also train their African partners to implement Lean principles with a focus on energy optimization and waste reduction, resulting in huge efficiency savings.

Responsible Sourcing. Lisa Hunter, Senior Product Manger - trying her hand on the Kente Loom.
Responsible Sourcing

In addition to ensuring all partner businesses meet baseline safety and labour standards, including fair wages for all employees, Ethical Apparel Africa also encourages the implementation of key benefits and employee empowerment programs.

These initiatives benefit both employees and businesses, leading to lower turnover, reduced absenteeism and better productivity.

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